With the rapid growth of the China market culminating in a runway show in Shanghai, Coach wanted to look back at the 10 years since the opening of the company’s first China flagship. I was tasked with designing a landing page featuring a timeline celebrating Coach’s 10 year relationship with Chinese customers. Working with design director Sarah Solitrin and the video team in creating the sizzle reel, I was able to bring to life the key moments that helped to shape the company.